International Practitioners' Partnership Network

Estonian non-profit organisation that designs and implements training

and advisory programs to share Estonia’s democratic transition experience

with EU partner countries.

What We DoMeet Our Team

International Practitioners' Partnership Network

Estonian non-profit organisation that designs and implements training

and advisory programs to share Estonia’s democratic transition experience

with EU partner countries.

What We DoMeet Our Team

Who We Are

The International Practitioners’ Partnership Network (PractNet) is a non-profit organisation that designs and implements training and advisory programs to share Estonia’s democratic transition experience with EU partner countries specialising in capacity-building for strategic communication, resilience development and countering foreign manipulations and disinformation.

Foreign Information Manipulation and Interference (FIMI) is one of the most powerful tools in the hybrid toolbox of autocratic regimes targeting democracies. To protect and strengthen the democratic values that underpin our societies, this challenge must be addressed effectively. Developing comprehensive strategic communication, grounded in a whole-of-society approach, is one of the most effective ways to counter this threat. In the recent decades, Estonia has been successful in tackling the challenges from hybrid and disinformation campaigns against the country without compromising the core values of its society. Our team at PractNet brings together the best expertise from this journey to design tailored training and advisory programs for EU partner countries.

Our experts are leading practitioners in these fields who have played key roles in implementing reform processes and developing resilience against information manipulation in Estonia.  They bring extensive practical experience in strategic communication, comprehensive security and resilience-building as well as countering foreign information manipulation and interference. Besides embodying the best experience from combating malign influence and building up effective strategic communication in Estonia our experts have worked with more than 15 different countries, both within the EU neighbourhood and beyond, which have looked for best practices from Estonia.

Who We Are

The International Practitioners’ Partnership Network (PractNet) is a non-profit organisation that designs and implements training and advisory programs to share Estonia’s democratic transition experience with EU partner countries specialising in capacity-building for strategic communication, resilience development and countering foreign manipulations and disinformation.

Foreign Information Manipulation and Interference (FIMI) is one of the most powerful tools in the hybrid toolbox of autocratic regimes targeting democracies. To protect and strengthen the democratic values that underpin our societies, this challenge must be addressed effectively. Developing comprehensive strategic communication, grounded in a whole-of-society approach, is one of the most effective ways to counter this threat. In the recent decades, Estonia has been successful in tackling the challenges from hybrid and disinformation campaigns against the country without compromising the core values of its society. Our team at PractNet brings together the best expertise from this journey to design tailored training and advisory programs for EU partner countries.

Our experts are leading practitioners in these fields who have played key roles in implementing reform processes and developing resilience against information manipulation in Estonia.  They bring extensive practical experience in strategic communication, comprehensive security and resilience-building as well as countering foreign information manipulation and interference. Besides embodying the best experience from combating malign influence and building up effective strategic communication in Estonia our experts have worked with more than 15 different countries, both within the EU neighbourhood and beyond, which have looked for best practices from Estonia.

What We Do

PractNet embodies the best skills and experience from building up Estonia’s resilience across the government and society to counter information manipulations and hybrid campaigns on a daily basis. Our approach starts with strategy-development for comprehensive security and ensures emphasis on integrating strategic communication, intelligence and other disciplines of national security in order to safeguard national or organisational interests. Our methodology ranges from strengthening shared national identity and proactive defence to improving crisis preparedness and cooperation. We also help our partners counter disinformation, build psychological defence networks, and craft clear consistent messages that enhance societal trust and cohesion.

We believe that agile and integrated governance are key values that empower our partners to succeed, even against the most vicious information manipulations from their opponents.

From strategic advice to practical skill-building trainings and exercises to support developing actual resilience frameworks, we provide our partners with tools for strategic planning and effective implementation. We guide our partners to find the right approach suitable for their societies or organisations, recognising that in today’s world, there are rarely one-size-fits-all solutions. To achieve success in countering information manipulation and FIMI, efforts should start with the core values of society, integrating elements that strengthen societal trust and cohesion. The focus should be on building resilience while always safeguarding the core values of democratic societies.

We prioritise collaboration with government institutions, as success or failure in countering information manipulation starts from there. Our approach also involves working with the media, academia, and civil society — including organisations outside the capitals — to help them fulfil their critical roles in addressing the challenges posed by information manipulations

Our Experience

Our ongoing activities focus on supporting and delivering strategic communication capacity-building and resilience-building against information manipulations at the national level in Ukraine, Moldova, and Armenia. This includes advising government institutions, strategic communication professionals, state officials, media, and civil society organisations. Our work also includes strengthening regional capacity, including oblasts in Ukraine and rayons in Moldova.  In addition, we have experience in advising institutions in Australia and Albania, Belarusian diaspora media as well as local communities in Georgia, Ukraine and Armenia.

Our activities are supported by the European Commission. Additionally, PractNet has engaged in successful partnerships with the foreign ministries of Estonia and Norway.

Our Experience

Our ongoing activities focus on supporting and delivering strategic communication capacity-building and resilience-building against information manipulations at the national level in Ukraine, Moldova, and Armenia. This includes advising government institutions, strategic communication professionals, state officials, media, and civil society organisations. Our work also includes strengthening regional capacity, including oblasts in Ukraine and rayons in Moldova.  In addition, we have experience in advising institutions in Australia and Albania, Belarusian diaspora media as well as local communities in Georgia, Ukraine and Armenia.

Our activities are supported by the European Commission. Additionally, PractNet has engaged in successful partnerships with the foreign ministries of Estonia and Norway.

Meet

Our Team

Our experts at PractNet, listed below, have extensive experience in comprehensive security, state-building, strategic and government communication, international cooperation, regional development, and resilience-building.

Expert team

Tiina Ilsen

Chairman of the Board,
CEO

Kersti Luha-Räim

Strategic Communication and Government Communications

Rainer Saks 

Intelligence and Security

Arnold Sinisalu

Counterintelligence and Foreign Influence

Hannes Rumm 

Media Relations and Journalism

Raul Rebane

Communication Strategist and Information Warfare Analyst

Rein Lang

Communication Policy and International Relations

Hannes Krause

Strategic Communications and Cybersecurity

MANAGEMENT TEam

Elina Sulbi 

Head of Administration and Finance

Paula Kolk

Programme Expert 

Kairi Keso

Programme Specialist 

Helen Soontaga

Project Manager

Expert team

Tiina Ilsen

Chairman of the Board,
CEO

Kersti Luha-Räim

Strategic Communication and Government Communications

Rainer Saks 

Intelligence and Security

Arnold Sinisalu

Counterintelligence and Foreign Influence

Hannes Rumm 

Media Relations and Journalism

Raul Rebane

Communication Strategist and Information Warfare Analyst

Rein Lang

Communication Policy and International Relations

Hannes Krause

Strategic Communications and Cybersecurity

MANAGEMENT TEam

Elina Sulbi 

Head of Administration and Finance

Paula Kolk

Programme Expert 

Kairi Keso

Programme Specialist 

Helen Soontaga

Project Manager

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